Описание книги
The first part of the book is the study of Soft skills, where each chapter deals with a separate topic: large-scale thinking, motivation, purpose, focus, feedback, energy and resource states, fears, learning.
The second part of the book contains Hard skills necessary for every owner and entrepreneur: information about the product, target audience, product packaging, traffic, sales, team, IT, digitization and business scaling.
The whole theory is supported by the cases of the author himself and his students.
…