The cops in the confusion did not understand and shot the unarmed man. For a year of research, experts could not establish the fake of the statue, and one researcher realized this instantly. Warren Harding, a mediocre and unlucky politician, was elected to the post of US president in 1921, and voters liked him so much. Why did these fatal mistakes happen? Was it possible to avoid them? When should you trust first impressions, and when should you think? In his fascinating book, Malcolm Gladwell analyzes the decision-making process. Using rich material from the field of art, science, design, medicine, politics and business, he reveals the patterns of unconscious decisions and analyzes the factors that distort this process. The book will be of interest to all specialists whose success depends on the ability to make important decisions (sometimes in an acute shortage of time), as well as to a wide range of readers interested in the latest achievements of psychology.
…