Описание книги
More info The book you are holding in your hands is unique. Never before has the art of charming people been studied from the point of view of Russian small talk culture. In simple words, smol-tok is an easy, pleasant conversation with a stranger. Its main task is to create contact, connection, if you want to charm the interlocutor and build long-term relationships in the future. The book consists of two parts: theoretical and practical. We recommend that fans of step-by-step instructions do not skip the first chapter, otherwise you will find yourself out of the context of the problem under consideration and will hardly use the proposed tools correctly. Highly effective, elite, speech reaching the interlocutor must exactly correspond to the communication situation. This is what we will learn by examining the basic mental attitudes that underlie communication in Russian. QUOTES: “Linguists call speech to maintain contact phatic (from the English phatos). It is needed not to convey an idea, but for a kind of social stroking of the interlocutor. » “We are announcing disappointing news: there is no small talk in the arsenal of speech samples of the Russian language”. «A stranger in our culture is perceived either as a stranger, or quickly passes into the category of our own, and then excessive ceremony is no longer required.» “We, for the most part, are carriers of the peasant culture, but at the moment we are leading the way of life typical for the aristocrats of those times, so the communication tools that were relevant in their circle are becoming relevant for us as well.” «Light conversation is a new speech genre for us, which came from the West, so some of our collectivist mental attitudes sometimes interfere with the conduct of casual conversations.» Abstract Psychologists say that the first impression of a stranger is formed in just the first seven seconds. During this time, you can get a good position, fall in love with the interlocutor, or make a stunning deal. All you need is to be able to start a conversation correctly. This book is dedicated to the art of SMALL TALK, in simple words — an easy, casual conversation with a stranger. The main task of such a conversation is to create contact with the interlocutor, to charm him in order to build long-term relationships in the future. Ainur Zinnatullin, speaker and trainer of TEDx, and his co-author Tatyana Shakhmatova, a writer and Ph.D. in Philology, created this book so that millions of people across Russia they communicated freely, answered confidently and, if necessary, knew how to put in their place the interlocutor who «swam for the buoys». All for the sake of our enjoyment of communication! From this book you will learn: • Why it is difficult for us to communicate with strangers «just like that.» • How to answer uncomfortable questions from loved ones who “wish us only the best.” • Which topics of conversation are best avoided, and which will help to charm the interlocutor. …
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